Thanks so much for submitting a report. It has been emailed to the Rum Captain and will be actioned shortly.
Serious improvement needed
It's a waste of time writing and reading about it. There is a whole lot of interesting rums that are worth paying attention to. This one is definitely not one of them. 3/10 is still too high a rating. In fact, it's not even rum because it's not made in the Caribbean.
I have been seeing this rum on the shelves of the grocer for months. Thinking that it was a gimmick to entice the ladies due to it's pink color, I ignored it. Then I found out that it has mayhaw juice added. These are berries that grow wild in the wetlands of the southern US. In this case, the distillery is on the west side of the massive Atchafalaya Basin where these berries are found. I would best describe the flavor of mayhaw as a cross between rose water and pomegrante juice, but this is stretching things a bit.
So I got my 75 proof bottle home and sampled it. Since there are 15 parts rum to 1 part of mayhaw juice, I could barely notice the mayhaw. My guess is that they avoided adding more mayhaw to keep the color down to a light pink. So it looks like my first assumption of creating this flavored rum to appeal to the ladies is correct. It won't go to waste, but I won't buy it again.
Upon further research, The mayhaw berry is rather tart and the jellies that I am used to loving have tons of added sugar to combat this tart taste. No wonder Bayou only added a very small amount of unsweetened mayhaw juice!
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